Word-of-mouth (WOM) conversations that take place in person and over the phone are overwhelmingly more prevalent than those online, according to a study released last week by the Keller Fay Group and media agency OMD. (more…)
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Word-of-mouth (WOM) conversations that take place in person and over the phone are overwhelmingly more prevalent than those online, according to a study released last week by the Keller Fay Group and media agency OMD. (more…)